Retail Holiday Shopping Trends and Changing Consumer Expectations

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We're mid-way through the holiday shopping season, and experts are beginning to find out whether their sales and trends predictions held true. Daily articles demonstrate changing consumer behavior and look at growth in traditional brick and mortar locations vs. e-commerce. What's clear: consumer expectations are clearly driving change across the retail industry.

At ReturnRunners, we take a keen interest in this data, as it helps us stay on top of the latest trends in an ever-changing environment. We know where our retail partners are soaring, where they’re struggling, and we are well-positioned to help them engage existing customers and attract new customers through our on-demand retail return service. Here are a few of the common themes we keep reading about as they relate to holiday retail sales and forecasts: